Only your best friend will tell you like it is. If you’re building a brand, whether it be personal or for a business, you need a Brand BFF to break it down for you the same way your BFF tells you those shoes do not go with that outfit. With over 20 years of PR & Marketing experience working closely with brands to leverage their visibility, Tuti is the Brand BFF who will tell you what you need to enhance your brand power. From defining your brand identity, maximizing social media, to building your tribe or strategizing your plan of action, she’ll share tips on what to do and not to do in creating a strong brand…and yes, she’ll tell you if the shoes look good too.